Wednesday, 12 November 2014

Sachin Tendulkar Autobiography: India Publishers Vie for Language Rights

During his heydays, Sachin Tendulkar and batting records were synonymous. Now the Indian legend's autobiography, Playing It My Way, is creating some real interest among publishers. (Sachin's book sets Indian record largest pre-order)
India will be co-publishing Sachin Tendulkar's autobiography Playing It My Way in Indian language editions and has been flooded with interest from several publishers. (Top 10 quotes from Playing it my way)
Poulomi Chatterjee, Publisher, Hachette India, said, "We have had an overwhelming response to the launch of this bestseller and are in talks with several Indian language publishers. We look forward to co-publishing this bestseller in Marathi, Hindi, Gujarati, Malayalam, Assamese, Telugu and Bengali. (Sachin gifts first copy to mother Rajini)
"We will be finalizing our publishing partnerships over the next few weeks for a summer 2015 release of these Indian language editions." (Sachin Tendulkar walked at night, practiced at 2.30 a.m.: Ganguly)
Playing It My Way, which was released on November 6, has already broken all records for an adult hardback on order subscriptions across both fiction and non-fiction categories. (Tendulkar's wife Anjali reveals secrets of their courtship days)
The book has topped 200,000 copies in orders, already pulling ahead of both pre-order and lifetime sales of the top hardbacks Dan Brown's Inferno, Walter Issacson's Steve Jobs and JK Rowling's Casual Vacancy

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